Exploration call

Human beings are born to flourish

Not for the comfort-clingers. I work with high-achieving women who are done running the patriarchal treadmill and ready to thrive.

I help you break free from chronic stress and the hidden pressures that are weighing you down. So you reclaim yourself, reshape your life and finally flourish.  

Exploration calls

Before you scroll any further, there’s something I want you to know first:

I offer free exploration calls and they’re called that for a reason. 

I’m not here to push you into a program, but to explore where you are and whether we’re the right fit to work together. The women I work with are self-aware, growth-oriented and value sustainable change over quick fixes.

If that resonates with you, you’re welcome to book an exploration call.

I’d love to meet you, hear your story and see what’s possible for you from here.  

BOOK YOUR CALL

The Wildflower Collective

The Wildflower Collective is a space for women who feel something deep inside is asking to be acknowledged.

It’s not about quick fixes. It’s about moving through the three ever-evolving phases of my Flourish Flywheel™: knowing yourself, owning yourself and being yourself.

You don’t do this alone. I’m there with you throughout the process. You’re also part of a safe, like-minded community where shared perspectives, honest reflections and a lot of cross-pollination help you flourish.

The Wildflower Collective is made up of distinct rooms, each one crafted to meet you where you are. As you enter and move through them, you’re not just following a program, you’re engaging in a liberating process.

Explore Rooms 

Know Yourself

The Reckoning Room

Your monthly surge of growth.

Inside The Reckoning Room, you’ll get a free monthly masterclass where we dive into themes that are essential for long-term flourishing.

I help you understand yourself more deeply in the context you live in and turn those insights into meaningful action.

Join the waitlist for first access when the doors open.

JOIN WAITLIST

Own Yourself

The Reclamation Room

In 6 months you reclaim your inner authority through a structured process of understanding yourself, taking ownership by meaningful actions and shaping a life that reflects who you are.

Including:

> 6x one-on-one sessions with Esther.
> Weekly group sessions.
> Curated library of in depth workshops, masterclasses and exercises.
> Supportive community to share reflections and ask questions along the way.
> Private member space with everything in one place.

If you’re curious, feel free to book a no-obligation exploration call to see if the program might be a good fit for you.

Book your call

Be Yourself

The Legacy Room

For women who feel a responsibility that goes beyond their personal lives.

The Legacy Room is an exclusive, invitation only space for women who have reclaimed their inner authority and want to translate that work into lasting impact for future generations.

Join the waitlist to receive more information and be considered for an invitation when the doors open.

JOIN WAITLIST

 " Every day Esther empower women in creative and inspiring ways to recognize and protect their sense of self and their boundaries in a predominantly masculine world."

Annemieke

Esther ter Avest

speaker, coach, applied psychologist 


Most people would describe me as a 44-year-old applied psychologist, founder of the science based Flourish Flywheel™, mother of two, coach and speaker.  

But let’s be honest... I’m so much more than that. And so are you.

Society loves to put women like us in boxes. Strong-willed, smart, driven… But always expected to be available, stay small and smile while we’re at it.

I love to see you flourish! 

Over the past decade, my work has given me a front-row seat to what the pressure of this double-bind actually does to women. And to be honest... I’ve experienced it in my own life as well.

As an applied psychologist, I specialize in stress management and flourishing. For years, large organizations like Tesla, ING and Booking.com brought me in to support professionals who had burned out.

What started as chronic stress interventions evolved into something deeper. I soon realized that recovery was not the final destination and that much of what we are taught about stress doesn’t translate well to high-achieving women.

My work naturally evolved toward women who were no longer interested in simply reducing stress symptoms, but in building a life that allowed them to thrive.

I now work with ambitious women who have achieved what society calls success, but now want to re-shape their lives coming from inner authority rather than outdated patterns or external approval. 

If this resonates, you’re welcome to book a non-obligatory exploration call to see if working together through coaching or a speaking engagement would be a good fit.

BOOK YOUR CALL

 FREE MASTERCLASS

Stress Mastery-class

In this free masterclass, you’ll learn what stress actually is and how it works in your body.

We’ll explore the difference between healthy and unhealthy stress and why so many of us get stuck in chronic activation.

By the end, you’ll walk away with seven practical strategies to switch off stress when it’s time to rest and recover, so you can continue operating at a high level without exhausting yourself, creating the conditions that allow you to flourish.

JOIN WAITLIST TO GET FIRST ACCESS

 FREE MODULE

Stress Mastery-class

In this free module, you’ll learn what stress actually is and how it works in your body.

We’ll explore the difference between healthy and unhealthy stress and why so many of us get stuck in chronic activation.

By the end, you’ll walk away with seven practical strategies to switch off stress when it’s time to rest and recover, so you can continue operating at a high level without exhausting yourself, creating the conditions that allow you to flourish.